Andriy Boychuk – eCommerce Email Marketing Customer Lifecycle | 2.16 GB
Andriy Boychuk What You Get:
Module 1 – Strategy
From years of experience, we’ve developed an approach that removes the guesswork when setting up your foundational emails.
What it requires is an understanding of what stage of the customer lifecycle your customer’s in and applying it to every email sequence you set up.
Module 2 – Copy
Learn how to create engaging, vibrant copy for opt-in forms, emails for flows, surveys, and everything in between.
Check out successful client examples, access helpful email templates, and learn to write flawless footer messages (that fine print at the bottom of every email).
Work on the copy yourself or just pass our guidelines that break down what to include in each email along to a professional writer.
Module 3 – Design
Flowium Lead Email Designer Marcy Chu will join our CEO Andriy Boychuk to talk all things design.
We’ll break down our basic email templates and walk you through some real life examples of how to adjust a single template to work for every email in a campaign.
Module 4 – Implementation
It’s time to put your strategy into action!
Module 5 – Evaluate & Optimize
It’s time to start split testing.
To get the most out of your email strategy, you need to improve your approach iteration by iteration.
We’ll teach you how to use a variety of metrics to analyze and improve your performance.
